It is the process of identifying a new topic you want to write about, deciding how you will communicate it, and the medium by which you will do so.
Additionally, most content creation processes involve extensive rounds of editing with other stakeholders before the content is ready for publication.
Because there are different formats (blog posts, videos, eBooks, tweets, infographics, ads, etc.), the content creation process is nuanced and not always as simple as it might seem. However, getting it right can really impact your business.
How does it benefit your company?
Strategic
This is a practice that aims to optimize your web pages so that they reach a better position in the results of Google and other search engines. This..
Strategic
It allows to know if your company is adapting and taking advantage of the opportunities that are being presented to it.
Through a diagnosis of..